About
We build the software the wine trade deserves
MMVMP exists because wine businesses kept stitching together generic CRMs, shop builders, and spreadsheets — and losing the thread between cellar, club, and trade.
Our story
Built by people who got tired of the spreadsheet
MMVMP started inside a wine distributor that ran allocations on a shared spreadsheet, club memberships in a CRM that couldn’t model wine, and a storefront that needed a developer for every price change. We rebuilt the whole stack around a single wine catalogue — and discovered it worked for stockists, restaurants, and tasting rooms too. Today MMVMP is a multi-tenant platform running on Cloudflare’s edge, serving the wine trade and the hospitality rooms that pour it.
- 1
- Unified catalogue for every channel
- 6
- Verticals on one platform
- Edge
- Cloudflare Workers runtime
- Open
- REST, GraphQL & webhook API
Our principles
What we believe
Wine is not a generic product. A platform that sells it has to model vintage, varietal, allocation, and club — not just SKU and price. We believe the people who pour the wine should be able to update the storefront without filing a ticket. And we believe the trade should run on the same data as the cellar door, not three copies of it.
Come build with us
We’re hiring across engineering, product, and wine-trade operations.